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INFOGRAPHIC

 

Simple posters to communicate complex ideas

Background

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Research can be complicated, and when you have to communicate so much information it can be difficult to strike a balance between the level of detail, and the level of clarity. With this poster, the audience would come from a mixed background with different levels of technical knowledge.

 

Aim 

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  • look eye-catching because it was exhibited in a busy environment

  • be easy to resume reading after being distracted

  • appeal to the audience and encourage questions and further engagement

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Method

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The research was broken down into 6 sections, and structured like a conversation using questions, process and answers to tell the story of the work.

 

Outcome

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An informative and useful poster that focuses on telling the research story in small stages and helps walk the reader through the concepts and challenges.

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